Digital Media for Business
For the DMB portion of SMM, after I got my designs done, I was so happy
and enthusiastic as I was once an art student and it’s been very long since I
did an artwork after I graduate from O’ levels. After showing out first artwork
to Joash and received his comments, I was real excited and went on further to edit
my work to make it perfect and hope our client likes it. After several edits
and they were satisfied with my work, I take the initiative to ask our client
if they were going to use our posters designs. They agreed on using the designs
on their Facebook page, and instead of just posting it individually, they decided
to post it in an album indicating it’s done by SP students. Wanting to increase
their Facebook page engagement rates and knowing who their loyal followers are,
the album was also captioned to ask viewers to leave their feedbacks and also
vote for the posters they like. This was started out with our posters from CA1
DMB, and we also moved on to ask our client if we could do the same for the new
designs for Between. But for the 2nd time, designs were done for
festivals and are all Facebook headers as it’s something they can use it when
the festival arrive. Below are artworks done by me and prove of posting it.
Furthermore, other
than posting it just in album format, when it was valentines, my header was
also used and the reaction was pretty good I guess. My friends went to like the
header without knowing that that was done by me.
Other than that, below’s graph can prove that the engagement of these
posters are higher than the usual posts so I guess this is consider a small
success in increasing the engagement rate?
For the Video Production part under DMB, before actual filming starts,
we drafted out our storyboard and storyline to make sure it is a complete
product before we start filming it. Me, being the director and a member of the
team, I make sure I attend all filming to make sure everything goes well and on
time. Before filming day, due to us doing animation, we had to get all our
props and drawings ready and thus being once an art student, I took up drawings
that might be harder to draw and I drew all at home before meet up to minimize
wasting time during filming. During filming, I try to voice out my opinions on
some parts where I think it’s not right and also try to draw any props needed
that were missed out or added in to the script last minute. After filming, for post-production,
I was in charge of sounds and music so I went to search for royalty free music
for our video and passed it to our editor. Below is our final video after first
hand video and drafts.
After the whole
process of DMB, no matter if it’s video production or visual designs, I find
the process fun and interesting but if under pressure of time limitations, it
really gets stressed up and it’s tough to complete especially on something we just
learnt for less than a year and are not very skilled in it yet.
