This is a rather late post but here are the mood-board and poster designs i did for DMB. I am really bad at designing and Photoshop, thus the posters were not up to expectations but i did try my best. I tried to showcase couples and Between's cute stickers and functions. For my first moodboard,

placed all the key features and some of the cute stickers that between has. The final poster was something quite similar. 

It was very messy and the stickers not very promotional. I will try my best to improve it the next time round to fit the concept of Between. My second moodboard and Poster focused more on couples and love. 

A little too simple and the message wasn't clear too. Joash gave me some good feedback and I will work on the feedback given by him and my lecturer.  :) 

Meet up with Joash :)

On Monday we met up with Joash again to hear his opinions about our video. As mentioned by my team mates, he seemed to like the idea of the stop motion video but would like us to change our storyline. Instead of working with a story, he encouraged us to do something like " 5 ways to maintain a long distance relationship" and try to make it funny while promoting between app. 

We also showed him the posters in which we've done for DMB. He gave loads of constructive feedback for us to work on and hopefully for the next assignment in DMB, we could design better posters which he is able to use on Between's social media pages. Besides that, we talked about the Facebook posts and hopefully we could start posting our content on Between's Facebook page :) 

After the meetup, we went back to school to come up with ideas for our videos and an agenda list of all the props we needed. Despite it being late and most of them being tired, I'm really grateful  my team mates are still willing to stay back for awhile and come up with various good ideas. Hopefully we're able to complete filming and edit everything by next week if things go smoothly~ Here are some of the ideas which we discussed : 

 

Plus, we'll be starting on our Practical 3 too! Good luck guys and have fun with the assignments :) 

Video for DMB

we were required to make a video for our client in another module, DMB. My team mates came up with the idea of doing something similar to a "draw my life" video which was very popular among Youtubers for a period of time. But our lecturer told us to do change it into a stop motion animations so that we could use a variety of camera angles and be able to catch the emotions of the 2D Characters.

We stayed back after lessons to draw out the props we needed. Honestly, I am terrible at drawing so I drew the least. But all the props which i drew got rejected by the rest of my team mates. :( But it's alright, I got to admit, they're really good at drawing! Even though some just traced the pictures from their laptops and phones. 

We had so much fun taking pictures of the characters and trying to piece each part of the story together. Figuring out how we could make the story better along the way. Though by the end of the day, everyone is drained and tired, we managed to finish taking the photos and let Yak Siong edit it into a pretty video. I'm really happy with the way the video turned out and the good news is, our client liked it too! There's more to improve and hopefully we can make a video which satisfies both our lecturer and the client :))) Jia-yous team!! 

Meetup with Joash and DMB updates

As mentioned by my other group members, we've got the rough cut of our video for DMB. We ran it through Joash on Monday and he seemed to like the concept. However, he suggested that we change the plot as a story based plot is tougher to execute. So right now, the current idea is to do something along the lines of " 5 ways to ..."

Other than that, we updated him on our posters as well and he gave up some constructive feedback that we're to work on this holiday. For our next DMB assignment we decided to do a cover page for between Singapore. We decide to stick with the festive season and Joash suggested that we do one for Singapore's 50th birthday next year.

The facebook posts should start going up after we finalise the content.

Joash also updated us on the events going on with between, such as events and things they plan to push out.

We should start filming and editing the video starting next week, and hope that we can push something out before the end of the month.

The roughcut video is in YS's Post

We already did a animetics video but i forget to post about the process. We actually draw out the props, and highlight it with black marker and paste it on the sticks , the props we've drawn are buildings, such as the "Between Poly" and Changi Airport. The couples, dinosaur and victim (In the movie) . Beside using the props, we also draw the background and settings on the whiteboard for certain scenes .We also drawn the shadow on the background for the objects/characters. It took us roughly around $10 to make the props and 5-7 hours to finish the taking the pictures of the scenes and arrange them in sequence. Then Yak Siong will be the one edit the videos and add in audio tracks as background music of the video .

Meet up with Joash at Dec 15

We meet up with Joash at Dec 15, to further refine the story line with us, such as including 5 ways on how to improve long distance relationship for couples . He also gave comments for our posters and the ways to improve it as well. Joash think Yak Siong's poster is the best among 5 of us because of it's good concept of the calendar functions of Between. He also give us ideas on what to post on Facebook as well and discuss some of the "Between" App competitors as well . This meeting was quite fruitful and we are able to come out with ideas to put into the story line . 

Video Animatics

This is our video animatics that we would be showing to Joash to see whether the idea is fine, once Joash approves we will be able to continue with the actual prop making and filming of the final video.

The story was thought of by yang ping and everybody contribute in making the props.

Final Poster Designs (DMB)

After presenting and getting more feedback on which part I should focus, I came out with these final poster designs. All the photos used in the poster designs I made are taken personally by going to the locations and asking my friends to help out to be as the character in the poster so there won’t be copyright issues. The main topic of my posters are what couples do together and I also kept my color scheme simple, based on white and blue(Between colors). Below are the posters I submitted for my DMB CA1 project, the marketing posters for Between.

Poster 1

I had this idea from Mr Leon, I used his sample for me and came out this.

Reason for designing the poster like this is because we are helping Between to target Singapore's market so i went out to take scenery of Singapore. By adding a couple photo and the quote, I hope it shows that this app is for couples. And as to what Mr Leon suggested to me, focus straight into the app as we are trying to market it, thus there's the hand using Between.

Poster 2 (2 different versions)

As a first time designing a poster to help promote an application, i didn't know which effect of showing the focus of the poster would be the best for the client to promote the app thus i came out with 2 different version. For this poster, I kept it simple by just showing a couple holding hands, and a function "calender" on the app. I want to bring across the message of the sentence i used on the posters.

DMB Posters (first hand ideas)

We had to come out with marketing posters design for our module Digital Media for Business, for our client Between. After brainstorming within our group, we came out with a group mind map then we move on to come out with our own mind map, which I focused on activities couples do. With a more detail mind map on what I am supposed to do, I came out with a few simple designs and different mood boards to develop more ideas. Below are a few of my first hand poster ideas. I asked for suggestions and also present these ideas to Mr Leon for opinions.

Mind maps:

Ideas (moodboards and posters)

CA1 presentation

We did our CA1 presentation on the Tuesday on the 25th of december, we were the first group to present from our class and I felt that we didn't presented quite well. We were all speaking too fast and nervous and our slides wasn't like how Miss Dora wanted as there was very little words which makes it hard for her to understand as there was too many details to be covered . Therefore for our next presentation we will make it easier for other people to catch what we are saying.

We also miss out on the project timeline but luckily Miss Dora gave us a chance to do it and let her see on the next day and she commented that we did a good job with the project timeline and were all relieve 

Our project timeline 

Final poster

So after Mr leon commented about my draft poster, he said that there there was improvement to be made to my concept. For the draft poster about the chat he said that it would be better to show Between sticker in a better way and more interactive and the draft poster on the calendar was in landscape which makes all the element in the poster very loose and so i change it to portrait, this poster will be shown to Joash.

  

Draft poster, Mood board and Mind map

For our DMB which is inline with our SMM project, we were task to create promotional poster of the company but first we had to create mood board and go through Mr leon for his feedback and to do the poster we had to understand the company at the back of our hands and I wanted to focus on promoting the company product key feature which was the calendar and chat feature. So i will be showing my two mood board and poster and Mind map.

Mind map

So this is my two mood board

 My two draft poster

Posters and mood boards for Between App

So eventually we've done our  own individual posters and mood boards for Digital Media for Business modules. For my posters and mood board, the theme is about love and both posters show that how couples can express their love with the use of Between App. In order to use the posters, we still need to wait for Joash approval .

Posters done up for between

For DMB, digital media for business, we've done up some posters to include in our marketing on the social media platforms. One of my poster is based on the articles that I'm assigned to, which is food based content. The other poster is just to promote between in general. We'll probably run the content to Joash and Pat to see if they'll approve it to be placed on their platforms. Both Joash and Pat are currently overseas so we'll most likely here from them when they get back!